Google search-readiness score: 100/100
We build the software your business runs on.
Websites, online stores, custom software, mobile apps, AI automation and dashboards, for businesses around the world that have outgrown spreadsheets and off-the-shelf tools.
Raw in. Golden out.
What we build
Sound familiar?
Six common problems, and what we build to fix each one.
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“Our website undersells us.”
Websites
A website that explains what you do in plain words, looks as good as your business, and brings in enquiries. Your team can update it without a developer.
- Company websites
- Rebuilds
- Sites in more than one language
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“Customers ask if they can order online.”
Online stores
An online store on Shopify, WooCommerce or built from scratch, where customers find your products, pay and track their order, and where you run stock and orders in one place.
- Shopify stores
- WooCommerce stores
- Custom stores
- and 3 more
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“We run on spreadsheets and WhatsApp.”
Custom software
Software built around how your business works, from booking systems and customer portals to CRMs, stock control and complete business systems, instead of spreadsheets and group chats.
- Booking and scheduling
- Customer and partner portals
- CRMs and sales tracking
- and 9 more
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“Customers keep asking for an app.”
Mobile apps
An app your customers or staff install on their phone, for ordering, booking, loyalty, or getting work done away from a desk.
- Customer apps
- Staff and field apps
- Loyalty and memberships
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“We answer the same questions all day.”
AI automation
Hand repetitive work to software and AI: answering common questions, reading documents, updating records and writing routine reports, with a person checking what matters.
- AI assistants for your customers
- Reading documents
- Reports that write themselves
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“Our reports take days to put together.”
Data & dashboards
Your numbers in one place and always up to date: finance, sales, operations and website dashboards built from the spreadsheets and systems you already use.
- Finance dashboards
- Sales and operations reports
- Website and marketing dashboards
- and 2 more
Selected work
Recent work.
Websites, software and dashboards for a law firm, a stockbroker, a trading group and a plastics supplier. We name clients only when the work is live under their own brand. See all work
86 pages · 60+ daily reports
- In use · privateAnonymised
226 automatic checks against the books
- Launching soonAnonymised
15 product families · 12 industries
How we work
Four steps, no surprises.
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01Raw
We look at what you have
A short call, then we review your current website, tools and numbers. You get what we found in writing.
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02Proofed
We show you before we build
A written plan and a clickable preview of the main screens, so you see the result before we build it.
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03Toasted
We build it
You see progress as we go. Automatic checks test speed, ease of use and security before anything goes live.
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04Golden
We launch it and look after it
We launch, show your team how to use it, and stay on for hosting, updates and reports.
Built properly
Checked by machines, not memory.
Before anything goes live, automatic checks test that it’s fast, easy for everyone to use, and secure. This page included: it measured itself when you opened it.
- Fast on phones, checked on every update
- Easy to read and use for everyone
- Protected against common attacks
- Every financial figure checked against its source
This page, measured just now
- Time to show the page
- — s Our limit: 1.8 s
- Jumping while loading
- — Our limit: 0.02 (0 is none)
- Page size
- — KB Our limit: 350 KB
- Files downloaded
- — Our limit: 20
Measured by your own browser as this page loaded.
What do these numbers mean?
- Time to show the page
- How long until the main content appears. Google counts anything under 2.5 seconds as good.
- Jumping while loading
- How much the page shifts as it loads, which makes people tap the wrong thing. Google counts under 0.1 as good.
- Page size
- How much data your phone downloaded. Smaller pages load faster on slow connections and use less of your data plan.
- Files downloaded
- How many separate files the page needed. Fewer files means less waiting.
Before you ask
Common questions
How much does a project cost?
It depends on what you need: a small website costs far less than a booking system or an app. After a short call we send a written quote, so you know the price before any work starts.
How long does it take?
Most websites take four to eight weeks. Software, apps and automation start with a working demo in two to four weeks, then grow in planned phases.
I’m not technical. Is that a problem?
Not at all. Most of our clients aren’t. We explain every choice in plain words, and you see designs and demos you can click before anything is built.
Who owns what you build?
You do: the code, the content and the data, from day one.
What happens after launch?
We can host it, keep it updated and send you regular reports, or hand everything to your own team. Your choice.
Where are your clients?
All over the world. We work remotely with clients in many countries, hold calls at times that suit your time zone, and send written updates in between.
Contact
Start a project.
Send a few lines about your company and what isn’t working. We’ll reply with questions or a time to talk.